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Having a niche blog means having a focused theme and this requires you to choose a very narrow topic that you can stick to and write about. Having a narrow topic for your blog makes it easier for you to carve a place in a highly competitive world with similar topics. You will have a hard time competing with popular and more established blogs that already talk about broader topics so your best option to drive traffic to your blog is to go for a targeted niche. Instead of blogging about photography tips and tricks, for instance, you could write about tips on how to best take photos using mobile phone cameras. You can also blog about dolls instead of just writing about toys. By opting for a narrower topic, you also get less competition and your traffic becomes more targeted. This is helpful if you are monetizing your blog with pay per click ads. Because your blog visitors have a common and targeted interest, you can post relevant ads that will most likely be checked out by your site visitors.
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